Asian people taking on non-typical or roles they are not characterized Essay

Asian people taking on non-typical or roles they are not characterized to in British cinema - Essay Example And that is what is the Asian Artists in England are aiming for; to craft their story and the performance in such a way that it entertains and touches the heart of the English community as much as it does of the Asian people. Asian directors are doing their best to bid for the mainstream. The year was 1986. A movie called ‘My beautiful Laundrette’ was released. Scripted by writer from Asian origin, Hanif Kureishi, the movie tells a story of the Asian community living in London [1]. It proved to be a commercially successful movie and gave inspiration to the upcoming Asian artists in England a hope to confidently launch their career move thinking that ‘mainstream’ is not out of their reach ((Korte and Sternber ,2004. pg. 49). help of his school friend Johnny, turns around the business of laundry. The story has all the issues that try to portray the Asian community like homosexuality , rebellious women, religious pressure, and an effort to adjust with the different culture. ((Korte and Sternber ,2004. pg..pg84). It talked about what was happening at that time with Asian origin people and how they were trying to break from the barriers of tradition by choosing to live the life of their own and taking their own decisions. ((Korte and Sternber ,2004. pg. 85). The film got a mixed response. Although it was received well by the audience, it was also criticized by some Asian audience and the critics saying that it misrepresented the Asian community and has given a negative shade to the Asian people ((Korte and Sternber ,2004. pg..85). But one thing was certain, the film of Asian origin got the entry in the ‘mainstream’. However, for the Asian artists, there was still long way to go and many

Global plan strategy Research Paper Example | Topics and Well Written Essays - 2500 words

Global plan strategy - Research Paper Example Strategizing is always considered to be the most appropriate way for new businesses to go about daily operation, hence the need for this paper. Introduction It is estimated that about 83% of adults in the United States of America take coffee. According to this figure, U.S remains the world major consumer of coffee. According to a New York-based group, 63% of adults consume coffee on a daily basis compared to 65% annually. Daily intake of gourmet-coffee remains stiff with about 31% of the total users as compared to other brands whose intake fell drastically; this is according a New York based research company. Arabica-coffee prices have dropped in New York with a margin of 5.8% recently, while in London, Robusta prices have gained almost 12% (FAO p64). Arabica is mainly found in Latin America and manufactured by giant companies such as Starbucks and McDonald. Robusta Beans, majorly used in instant coffee are widely cultivated in Asia and some parts of Africa. Brazil has posed to be th e second largest consumer after U.S.A, trailed by Germany as per the International Coffee Organization which is based in London. These are some of facts and figures that lured Dorato partners to initiate the business. With these challenging financial periods, it is appropriate for the company to strategize to avoid flopping in the event of their operations. Firm Analysis Company overview: Dorato was founded in the year 2012 after top investors who are the main financers agreed to partner in order to come up with the coffee business. Dorato is meant to provide coffee beverages in and outside U.S. The firm has received it funds through major donations from friends, at the same time the partners have used their assets to acquire loans from various financial institutions in the United States. Management philosophy: Quality in products and services to customers and staff members is Dorato’s top priority. Dorato believes that increased quality production and services gained from th e staff members is expedited by a conducive working environment. An environment that appreciates good work performance, flexible, prize fairness encourages free communication and respecting the views of individuals. This optimizes Dorato staff’s performance and health. Self-esteem to attain excellence maximizes especially when the staff members are handled with trust, decency and respect. Quality in Performance: - Dorato has an interest for tracking its mission to improve coffee selling as a business and profession and as a way of promoting farming, uptake of coffee, good business practices and culture. This passion is shown by workers’ perseverance, patience and dedication to advancing coffee uptake. Dorato managers are always available to provide assistance to staff; this is achieved by setting achievable goals, schedules and timetables for its goods and services and inspires staff members to be responsible as a result of its products and services integrity. Excellen t Customer Services: - Dorato strongly believes in its customers and value of relationships, both internally and externally. To satisfy customers, Dorato management